Emarsys (Actions) Destination

Destination Info
Partner Owned
  • This integration is partner owned. Please reach out to the partner's support for any issues.

Additional versions of this destination are available

This page is about the Emarsys (Actions) Destination. See below for information about other versions of the Emarsys destination:

Emarsys Emarsys, An SAP Company, is the omnichannel customer engagement platform, which empowers marketers to build, launch, and scale personalized cross-channel campaigns that drive business outcomes. By rapidly aligning desired business results with proven omnichannel customer engagement strategies the platform enables marketers to accelerate time to value, deliver superior 1:1 experiences and produce measurable results fast.

Benefits of Emarsys (Actions) vs Emarsys Classic

Emarsys (Actions) provides the following benefits over the classic Emarsys destination:

  • Easy self-setup. Use standard API credentials to connect to an Emarsys account.
  • Standard actions. Use standard API functionality to manage contacts and start marketing automations.

Getting Started

  1. In the Segment web app, go to Catalog > Destinations.
  2. In the left menu, click Destination Actions.
  3. Click Configure Actions Emarsys.
  4. Select an existing Source to connect to Emarsys (Actions).
  5. Click Customized Setup to start with an empty mapping.

Important differences compared to the classic Emarsys destination

The classic Emarsys destination handles any kind of Segment traffic but it requires additional configuration in the Emarsys account. Emarsys (Actions) does not need additional configuration in the Emarsys account, it is only configured in the Segment user interface. Please note that standard API rate limits apply.

Destination Settings

Setting Description
API password Required.

Your Emarsys API password.

API username Required.

Your Emarsys API username

Available Actions

Build your own Mappings. Combine supported triggers with the following Emarsys-supported actions:

Mapping limits per destination

Individual destination instances have support a maximum of 50 mappings.

Add to Contact List

Add a contact to a contact list. The contact must exist before it can be added.

Add to Contact List is a Cloud action.

Click to show / hide fields

Field Description
Id of the contact list* Type: INTEGER

The Id of the contactlist

Key field* Type: STRING

The field to use to find the contact

Key value* Type: STRING

Value for the key field used to find the contact. E.g. the email address

Enable Batching? Type: BOOLEAN

When enabled, Segment will send events in batches.

Remove from Contact List

Remove a contact from a contact list.

Remove from Contact List is a Cloud action.

Click to show / hide fields

Field Description
Id of the contact list* Type: INTEGER

The Id of the contactlist

Key field* Type: STRING

The field to use to find the contact

Key value* Type: STRING

Value for the key field used to find the contact. E.g. the email address

Enable Batching? Type: BOOLEAN

When enabled, Segment will send events in batches.

Upsert Contact

Insert or update a contact on the Emarsys platform

Upsert Contact is a Cloud action.

Click to show / hide fields

Field Description
Key field* Type: STRING

The field to use to find the contact

Key value* Type: STRING

Value for the key field used to find the contact. E.g. the email address

Fields to write* Type: OBJECT

Use the emarsys field id (number) as key and set a value (string) (static, function or event variable)

Enable Batching? Type: BOOLEAN

When enabled, Segment will send events in batches.

Trigger Event

Trigger an external event on the Emarsys platform to launch automation programs. Note: You can only pass objects to event_payload (no literals, no arrays).

Trigger Event is a Cloud action.

Click to show / hide fields

Field Description
Id of the external event* Type: INTEGER

The Id of the external event

Key field* Type: STRING

The field to use to find the contact

Key value* Type: STRING

Value for the key field used to find the contact. E.g. the email address

Event payload Type: OBJECT

A JSON object that will be passed to the Emarsys template engine and can be used for personalization

Enable Batching? Type: BOOLEAN

When enabled, Segment will send events in batches.

This page was last modified: 25 Mar 2024



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